I see! Thanks so much for the thoughtful response definitely seems like there’s a use case for people who might be more creatives with a need for storage rather than self-hosting enthusiasts who want to mess around in a homelab.

The prices are still a bit eye watering but you pay for software support for sure.

Is the main appeal of prebuilt NAS cases the aesthetics and the reduction of DIY concerns?

Because they seem to me like overpriced and underpowered computers. Most tech-oriented folks I know have more powerful PCs in a closet somewhere that they could easily convert into a NAS